The internet is brimming with web directories. These web directories belong to different subject matters, such as articles, business, web hosting, ebooks - the list goes on. For the most part, these web directories do what they are supposed to do. They provide a single online location to find various listings providing links to different sites on the internet. Their primary objective is to direct the readers to the exact thing they are looking for.
A business directory provides a comprehensive list of businesses, which generally includes both online and offline businesses with hosted websites. Business directories are mostly useful for other businesses, when they are looking for services and products not available through their own business. But, even direct consumers find business directories to be useful, especially when they prefer to make direct online purchases from the most suitable seller.
There are several standards and guidelines pertaining to the presentation of business directories. If they are to be informative and useful for anyone, they should be available in a convenient form. There are no imposed standards on how a web business directory must be presented, but certain qualities are generally expected in them.
Organisation - A well-organised online business directory is easy for anyone to use. It must be categorised accordingly, showing main and sub classifications. Simple and user-friendly navigation, with properly categorised links in each section, is also necessary. A summarised, clean layout is also a sign of a good online business directory.
Updates - A fresh directory attracts more web traffic because everything is dynamic. Stale information only drives people off and having new links along with relevant details is a good way to maintain an online business directory. When a business directory is updated often, more businesses will submit links to them too.
PageRank - Search engines, such as Google, rank web pages according to its popularity and this is known as the PageRank. It's different from the rankings on organic search engine results. When a directory has a high PageRank, the links in it have better strength for driving traffic.
Keyword Selection - A high-quality business directory has to focus on generating traffic for their linked sites, so using proper keywords to direct visitors appropriately matters a lot. Instead of just showing a list of links, a good business directory helps you find the right business by keyword-based searches.
These key attributes can help anyone decide if an online business directory is good and efficient. Choosing the best quality directory is easier this way, whether you want to find a business reliably or post your own links.
About the author
Russell M. Stewart
looking for an online directory then this website is for you. An internet yellow pages this online directory serves as a useful resource guide for all types of businesses a covers all sectors including society, shopping, arts, sports and news.
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